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Tuesday, April 27, 2010

80. DJ MEHDI + ROMAIN GAVRAS

Tuesday, April 27, 2010

DJ MEHDI, Signatune (Vimeo)

At this point, you may or may not have seen the new M.I.A. video for her new track, Born Free, that seems to be popping up everywhere on the web right now. The video has already racked up hundreds of thousands of views after two days up on Vimeo. Its good, I like it, it makes a statement, but this director has done better work. Which brings us to tonight's post!

This video is one of my favorites and has been for a while. The track used for the video is Thomas Bangalter of Daft Punk's edit of Signature by DJ Mehdi. This character is incredible and what it leads up to is even more so! That competition at the end, it's a real thing; they call it dB drag racing. They reach sound levels of 180dB inside the vehicles - that's 32 times louder than a rock concert.

Director Romain Gavras has some serious talent, and I think his greatest skill is making his music videos feel genuine. He casts some of the most real and regular looking people. That combined with solid cinematography, editing, and a great ability to tell a story results in some great videos. His directing credits also include Stress by Justice as well as their documentary A Cross the Universe, and the music video for Simian Mobile Disco's track, I Believe.


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2 comments:

slam said...

post 80!!!! love this video - one of my all time faves.

Littlebooks said...

I forgot about this. yes! didn't know it was the same director.